Priscila Martinez, the founder of The Brand Agency, is a brand strategy specialist and freelance journalist who began her career in public relations at the largest independent entertainment firm in the USA. In 2015, after nine successful years, Martinez parted ways with the company to start her own agency. From there, she has led her team in the management of notable lifestyle and entertainment clients including Amazon Prime Video, Galore Magazine, NYX Professional Cosmetics, Katsuya, Overheard LA, and K-Swiss.
Your team will be comprised of industry professionals that will monitor media, pitch on your behalf and manage celebrity and influencer relations for the brand. Based on commercial needs, target markets and specific areas of focus, The Brand Agency matches each client with highly customized teams that combine the best experience and expertise to drive measurable results for companies, products, events and people that directly impacts revenue. As your PR agency, we view ourselves as an extension of your internal team. We are a partner in your business, and believe the strengths of our agency combined with your vision will be a powerful combination.
In 2017, Martinez expanded The Brand Agency into an international branch to meet the growing need for Latin public relations. Currently, she spearheads branded events, Comic-con activations, South by Southwest appearances, and celebrity dressings, and has given interviews in top industry publications such as Galore and MISSBISH.
Mary Katherine Glenning, known professionally as MK, is a media relations veteran expertise in domestic and international lifestyle PR. MK developed her experience through her admission to Conde Nast’s elite College of Fashion & Design’s Vogue Certificate course in London, where she embarked on projects with top editors from the house’s international publications. While in the UK, MK cut her teeth in public relations at Jenny Packham’s press office, where she assumed a vital role in the launches of the 2015 Bridal Collection and the Neom Organics collaboration. Glenning then took her talents to Dolce & Gabbana, where she secured A-list clients for numerous red-carpet events.
Since joining The Brand Agency in September 2015, MK has tackled multiple lifestyle accounts, and managed celebrity campaigns. MK specializes in officiating communication between her clients and the press, and her impressive presence on the PR scene eventually lead The Brand Agency to form lasting relationships with top-tier beauty business personalities.