Fabiana
Milazzo
the challenge
Acclaimed Brazilian designer, Fabiana Milazzo, who focuses on feminine silhouettes and hand-crafted details, though popular in her home country, was an unknown name in the United States. Our team took on the project to increase brand awareness and aid in the planning of her first official U.S. boutique launch.
data-driven results
The Brand Agency joined forces with her to launch her label in the States, and aided in the opening of her first standalone boutique outside of Brazil, which now resides on iconic Melrose Place. Through our efforts, her designs have graced many red carpets and worn by major names like Hannah Jeter and Madison Headrick.
With The Brand Agency’s efforts, Fabiana Milazzo entered the U.S. fashion market with full force, as we were able to secure features in fashion and pop culture outlets such as WWD, Vogue, The Hollywood Reporter, Huffpost and more.
