TOO GOOD TO GO’S
MIAMI LAUNCH
The Challenge
Coming off a successful Los Angeles PR launch with headlines in marquee outlets, The Brand Agency was tasked with creating buzz around Too Good To Go’s Miami launch. With fewer partners to garner attention and the app already up and running in Miami, The Brand Agency got creative with angles that would resonate with the community of South Florida.
data-driven results
OVER 81 MILLION MEDIA IMPRESSIONS
Through our agency’s efforts, Too Good To Go’s Miami launch made a huge splash. Along with securing both digital and broadcast coverage on one of Miami’s top news sources, NBC 6 Miami, Too Good To Go’s market launch was covered by other key local outlets, such as TimeOut Miami, AXIOS Miami, Miami Herald, and Miami New Times.
